Essential information we collect
In operating our store, it is essential for us to capture some information about your device, such as
your IP address and information related to your visit when you browse our store. For example, this
might include time-stamp, the last page or product you visited, the indication that you logged in.
We do that in order to:
● remember who you are after you log in so that you do not need to authenticate at each click;
● monitor if our website is running with the high performance we are dedicated to providing;
● let you browse between products without having to start back from the home page at each click;
● remember if you put something in your shopping cart before you decide to checkout; and
● control that your data is processed securely.
We call the information mentioned above “essential information” and we collect it through the
web browser and then reads the information collected through the cookies every time the user
(first-party cookies), we could not provide you with the smooth experience that you expect while
you are navigating.
Order information you expressly provide
If you buy something from our store, we will need more specific information about you. To fully
process your order and ship the merchandise you selected, we need your personal data such as
your first and last name, your email address and your shipping and billing address. We also use
your contact and order information to send you communication related to the processing of your
order. We will ask you to provide this information in our “checkout page” before letting you
finalise your purchase with the payment.
You can sign up for an account if you’d like. This will make us happy because it confirms your
interest in our store. It should also make you happy because we will remember your information
and, when you decide to buy our products, you do not have to provide all of your information over
again -- you just have to log-in. Before registering your account, we will ask you to expressly
account. We also provide you with the option to easily withdraw your consent and delete your account. Just
connect with us using the contact details at the bottom of the page.
If you have started to buy one of our products, but have not completed the purchase, you may
have provided partial information, such as your email. In that case, we might send you an email to
remind you about your interest. If you are not comfortable in receiving further emails of this kind,
we will give you a simple opportunity to opt-out. Your privacy means a lot to us and we will stop
sending you these communications right away.
If you have completed a purchase, we will send you an email to ask you to review the product you
bought. We want to be sure that whether you love your purchase or have a complaint, you can
share your opinion with us and other customers so that we can continually improve our products and services.
We also use some specific information related to your visit, such as the timestamp of your visit, the
page or the product you viewed, where you are coming from (if you came to our store because you
clicked on an advertisement or you just opened our direct link). This is very similar to the
“essential information,” but we use it to provide you with a personalised experience. The
information on your visit provides us with insights on your interests and allows us to send you
relevant communications. We capture this information through cookies, called a "beacon," that
we allow you to block.
When you place an order with us you are providing us with personal information to enable us to complete
the order process, we imply that by providing us with this information that you are consenting to us using
that information so that we can verify your credit card, arrange for a delivery or return of a purchase and
contact you with reasonable queries so that we can process and complete your order.
Where we wish to contact you for email marketing purposes, you will be asked for consent either by signing up to
our newsletter or by consenting during checkout and opting in when provided with the opportunity to do so.
Other uses of personal data
We also use Google Analytics to help us understand how our customers use the Site
You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/.
You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
BEHAVIOURAL ADVERTISING - We use your Personal Information to provide you with targeted advertisements or marketing communications
we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”)
educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by:
GOOGLE - https://www.google.com/settings/ads/anonymous
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
How do we process your information?
We use an external provider to run our store, BigCommerce.
BigCommerce is based in the US and is a participant in the EU-US Privacy Shield Framework and committed to providing best-in-class
service and data protection. You can check its participation in the Privacy Shield here on the
official site of The International Trade Administration (ITA), U.S. Department of Commerce.
11305 Four Points Drive / Building II, Third Floor / Austin, TX 78726
Through BigCommerce, we also use other, highly specialized external providers to provide the
most competitive services. For example:
● Payment: Our store is PCI-DSS compliant (a very strict industry standard with
requirements for the security of credit card information), but we want to use accredited
companies to process your credit card information. PayPal powered by Braintree and Amazon Pay.
● Shipping: We integrate with the Royal Mail to fulfil your orders.
Partnering with highly specialised external companies allows us to focus on what we do best:
selling great products.
How can you control your personal data?
If you are one of our customers who is in the EU, and we are specifically selling our products to the
Member State where you are located, you have specific rights that we are honoured to enforce
without undue delay: Access, Correct, Erasure, Port, Object. If you cannot exercise your choice on
your account page or if you do not have an account with us, please reach out to us, using the contact
details at the bottom of this page. We will be more than happy to help.
How long do we keep your data?
We keep your data for as long as you have an account with us. We also keep some data for security
investigation. Most importantly, we have specific obligations for fraud detection and tax reasons.
Therefore, we might need to retain certain data even if you ask to delete it.
Do we have any legal obligations when handling your data?
We may also share your Personal Information to comply with applicable laws and regulations,
to respond to a subpoena, search warrant or other lawful request for information we receive,
or to otherwise protect our rights.
Who can you reach out to for privacy matters?
You can contact our Data Protection Officer here:
Post: PCO Ebuni.com (Decision 1 Ltd), Minerva Mill, Station Road, Alcester, B49 5ET.